For a start-up company we facilitated a one-day intensive on the most relevant future trends. We shared and discussed topics with a group of 8 enthusiast participants that had this intensive as a part of a larger leadership program.
A Semiotic Flash Analysis of a Australian Premium Private Retailer’s Label
For an Australian Retailer Cosight performed a short semiotic analysis. We focused on their premium private label. We assessed the retailers premium-label-expressions and competition and handed some pointers to ensure the premium label can stay future fit, because premium and luxury codes are shifting and new forms are emerging. The client now has a clear […]