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A One Day Intensive on Meaning

A One Day Intensive focused on the subject Meaning for a Global Personal Care Company

meaningBroadening the dialogue from sustainability to meaning as a broader discourse that has to be taken into account for brands and companies. In a one day intensive we presented the elements of meaningful mankind like: sustainability, humanness, ethics, spirituality and relation to nature. After presentation the brands started to discuss and formulate the implications for their consumers and their brands. Finally the solutions that different personal and home care brands could deliver where investigated. 5 brands | 20 participants | Switzerland